Published inThe StartupThe Role of Leaders and Interpersonal Influence in Benefiting Employees and OrganisationsAn individual’s influence attempt is affected by various factors such as contextual factors, individual differences and different…Jun 16, 2020Jun 16, 2020
Published inUX CollectiveWhy human-centric design is the best approach to designing habit-forming productsHuman-centric design is the most superior approach to transforming business, but first let us look at what human-centric design really is.Jun 14, 2020Jun 14, 2020
Published inCornerTech and MarketingWhat is Product-Market Fit, and Why Achieving It is Essential For Your StartupFailing to achieve a product-market fit is a major reason why 9 out of 10 start-ups fail. For a startup to be successful, it is essential…Jun 13, 2020Jun 13, 2020
Published inThe StartupEmbrace these Two Game Changing Social Media & Digital Marketing Trends to Take Your Customer…With around 5 billion people using the internet and the number of active social media users touching a 4 billion mark, it is needless to…Jun 8, 2020Jun 8, 2020
Published inThe StartupIncorporate Jobs To Be Done Framework with Buyer Personas, Up your Marketing GameBrands today pay a lot of attention to come up with the perfect buyer personas which they think would help them in their marketing efforts.May 26, 2020May 26, 2020
Published inCornerTech and MarketingThe Difference between Motivation and Inspiration so Subtle that it goes Unnoticed…Would you hire talented people and motivate them or would you hire motivated people and inspire them? Find out…May 25, 2020May 25, 2020
Published inCornerTech and MarketingThe Toothpaste Marketing, What Has Gone Wrong and How to Rectify it…Have you ever wondered why is it that the most famous toothpaste brands are losing their market share despite of all the resources that…May 24, 20201May 24, 20201
Published inContent That Connects“What could the fashion industry look like if we eliminated seasons and focused on well-designed…While the fashion industry continues to bring new products in the market (at the cost of throwing away an awful lot of leftover raw…May 22, 2020May 22, 2020
